Title: «SMART LAB»,

Duration:17 months;

The purpose of creating a laboratory for Communication Media and Digital Marketing, Tourism Management and Translation Programs at the Saranda Branch is to address the growing demand for skilled professionals in the fields of media, digital marketing, tourism management, and translation.

The objectives of the project are:

• Providing a comprehensive and practical educational program that equips students with the necessary knowledge, skills and practical experiences to excel in media, digital marketing, tourism management and translation;
• Creating a laboratory environment that allows students to apply theoretical concepts to real-world scenarios through hands-on training, industry collaboration, and hands-on assignments.
• Encouraging research and innovation, to promote scientific research, analysis and innovation in the fields of media, digital marketing, tourism management and translation. This includes conducting studies, analyzing market trends, studying sustainable tourism practices and developing new translation technologies.
• Aligning the program with the current needs and trends of the media, digital marketing, tourism and translation sectors. This includes collaborating with industry professionals, updating the curriculum and providing students with the skills and knowledge required by employers.
• Enhancing the employability and career prospects of students by equipping them with the necessary skills, practical experiences and industry links through internships and career guidance.

Coordinator: Saranda Branch;

Program: Internationalization of study programs for the academic year 2023-2024, of the Ministry of Education and Sports